Surprise! Friends come before the 5Cs

If you thought the Singapore dream is driven by the materialism of the Five Cs, the results of a new survey may surprise you. Friendship came up more important, by far, than the famous Five Cs - cash, car, credit card, condominium and country club membership - according to a survey by The Straits Times. It ranked No. 3, right behind Family and Good Health. Dr Lai Ah Eng, a senior research fellow at National University of Singapore's Asia Research Institute, was not surprised.

The Straits Times, 9 August 2007